Fiat. A new logo for a new identity
The time has come . Fiat is reflected in the new image. A new identity . A new challenge . A new logo , but one with a past. It is a modern , contemporary reinterpretation of the famous emblem that adorned the 1931-1968 Fiat hoods .
The new logo has retained two components of the historic emblem: the red color and shield shape of the main element .
These historic elements have been modified and shaped in three dimensions , so they provide advanced technology , Italian design , dynamism and individualism .
The strong new logo is a retro element interpreted in a modern way , which reflects the Fiat brand today : it represents a change in the sign of continuity.
The Fiat message is based on the essential , clear and recognizable character of the logo format .
- The new Fiat logo is available in different versions : as a photographic version of Scheme , black and white version and a vector version , making it perfectly suited for the various means of communication.
- The decision fi el for a very expressive writing with a high recognition value .
Below you will fi nd information and rules , compliance with which is absolutely necessary so that the brand image consistently , unequivocally and immediately recognizable .
We wish you much success .
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Erstelldatum
Samstag, 09. Juni 2012 22:47
Änderungsdatum
Donnerstag, 30. Dezember 1999 19:00
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4.78 Mb
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BrandEBook.com
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