Welcome to Metro’s corporate identity design manual
Metro’s corporate identity was originally created in the late 1980s. Since that time it has been amended and updated to provide an identity that communicates the values of the organisation and is easily identifiable and understood by its customers.
Metro Corporate Identity Guidelines
A great deal of time and effort is spent on creating, developing and building an identity.
Therefore, it is crucial that these guidelines are followed closely and the Metro identity is applied correctly.
In this manual you will see how the logo is constructed and how the identity appears across numerous applications.
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