Alberta’s corporate identity is a program that identifies the Government of Alberta’s facilities, programs and services. The program includes the Alberta Signature and the emblems of Alberta, including the province’s coat of arms and the flag.
Alberta’s corporate identity is a program that identifies the Government of Alberta’s facilities, programs and services. The program includes the Alberta Signature and the emblems of Alberta, including the province’s coat of arms and the flag.
For the corporate identity program to reflect the government in an effective and positive way, it must be applied consistently.
This manual will help ensure consistency by providing standards and specifications for the use of Alberta’s corporate identity in a variety of situations. The manual should be followed for all printed and multi-media government communications, including stationery, forms, web sites, publications and signage. In advertising, the manual shows how the corporate identity is applied to mass media applications such as internet applications, newspapers and television.