Frisco ISD aims to achieve quality and consistency in visual messaging in order to build brand loyalty. The identity system in this document has been created to fulfill this purpose.
What is a Brand Identity?
A brand identity represents the values, services, ideas and personality of an organization.
It is designed to increase recognition and build perceptions of the organization.
Why use these guidelines?
Frisco ISD aims to achieve quality and consistency in visual messaging in order to build brand loyalty.
The identity system in this document has been created to fulfill this purpose.
The guidelines explain how to correctly use our logo, colors and fonts.
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