This manual outlines the proper uses for the new logo and wordmark and should serve as a guide as you help us present the College. While it is impossible to identify every situation that requires use of the graphic identity, this manual provides clear rules for typical use.
This manual outlines the proper uses for the new logo and wordmark and should serve as a guide as you help us present the College. While it is impossible to identify every situation that requires use of the graphic identity, this manual provides clear rules for typical use.
Wesleyan’s primary signature is composed of the wordmark “Wesleyan,” a customized “W” and the mountains.
The wordmark “Wesleyan” is set in Trajan Bold type and is a customized arrangement of letters. No substitute may be used for this wordmark.
The “W” and mountains are also customized for Wesleyan. No substitute may be used for this.
Do not attempt to recreate the logo. The logo may not be altered in any way and should always be used in the proportion and configuration shown in this manual.
The development and use of any other logo for Wesleyan is prohibited. There should be no more logos developed to represent the College or College activities without direct approval by the President’s Cabinet.
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