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Achievement of a cohesive brand is a top priority for AONB Partnerships and Conservation Boards.
This was agreed at Conference 2010.
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We are glad to have you on board for EUROPEANMOBILITYWEEK, the Europe-wide awareness-raising campaign on sustainable urban mobility. Together, we will be able to further the cause of sustainable urban mobility!
The objective of this campaign is to achieve a positive behavioural change towards smarter, cleaner and more intelligent urban mobility. Participation in citizen-led initiatives at the local level during the week of 16-22 September represents the highlight of the campaign. But actions are not limited to one week in the year: in addition to local authorities, other organisations that promote sustainable urban mobility at any time during the year gain valuable visibility and support thanks to the MOBILITYACTIONS feature (see last chapter).
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Vail has been the #1 ski mountain for 14 of the last 19 years for one main reason—consistency.
This book of Vail’s Brand Identity Guidelines has been carefully crafted to ensure that this consistency is maintained as we roll out and continue with Vail’s new image. Because of the outstanding brand equity in Vail’s name, our load is slightly lightened. But the only way to maintain this brand equity is put forth our best collective efforts.
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The guidance provided within this Graphic Standards Manual was developed to assure that the visual presentation of the Corps of Engineers is accomplished with consistency and forethought. Set forth for your reference are the current policies regarding the use of the Corps logotype and direction on the development of visual communications. Continuing to focus on the Corps Communication Mark and its various applications, the manual also introduces guidance for new areas where graphic identification of the Corps is appropriate.
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