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The Adam Mickiewicz Institute is a national institution of culture responsible for promotion of Polish culture around the world and active participation in international cultural exchange.
Projects prepared with foreign partners are presented in the leading galleries, concert halls, cinemas, theatres and public space around the world.
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The National Institute for Clinical Excellence (NICE) has taken on the functions of the Health Development Agency. The new organisation, the National Institute for Health and Clinical Excellence, will keep the acronym NICE to ensure continuity and to maintain the instant recognition and credibility of the brand.
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Castrol is proud to be an Offi cial Sponsor of UEFA EURO 2012™.
For Castrol, the association with football is a powerful one, strongly reinforcing the brand’s values and positioning.
Building on the huge successes of UEFA EURO 2008™ and the 2010 FIFA World Cup™, Castrol’s ongoing commitment to football provides a route to a mass football target audience that overlaps strongly with the brands 45 million customer and consumer base.
The contract set between Castrol and UEFA carries clear guidelines on how we can use our association with the UEFA EURO 2012™ event. The following guidelines show how to use the UEFA EURO 2012™ brand in Castrol’s communication materials. The Castrol look and feel remains the same as set out on the Castrol Brand Centre.
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This book is an overview of the visual and emotional language of the SCION brand. It should be used as a guide for creating all expressions of SCION .
BRAND POSITIONING
Scion is a brand created for youth to personalize.
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