Austrian Airlines Group is made up of three carriers, Austrian Airlines, Tyrolean Airways, and Lauda Air, serving 123 destinations in 64 countries on five continents. For over 40 years, national leader Austrian Airlines has presented itself as a progressive, future-oriented airline whose major aim was to deliver its clients best quality, security, and service.

Pacific Corporation is a well-established institution in Korea that has played a pivotal role in setting standards for, and defining, the local beauty industry. It dominates the Korean market with a wide range of brands targeting different age groups and utilizing various distribution channels.

The Scotch-Brite brand, well known for inventing the double-face sponge (with sponge face and scrub face), was recognized for its efficiency and durability, but suffered from an austere and technical image. Over the years, the brand lost market share and its leadership role as competitors built images around innovations and strong communications. Scotch-Brite asked Landor to reposition the brand as a leader in its category.

Since 1948, Ultra Lucca has been bringing the best quality in authentic Italian specialty foods to the San Francisco Bay Area. From a culinary tradition established in Borgotaro, Italy, the business was founded by Annibale Giovanni Ferrari in 1919 and passed on to family members for generations. Third-generation owner Paul Ferrari continues the Ultra Lucca business by catering to the tastes of lovers of authentic Italian food.

Bonduelle, a European leader in packaged vegetables, has three different categories of products on the Italian market: canned, fresh, and frozen vegetables. While Bonduelle has a strong position in the first two segments, it was suffering strong competition in the frozen vegetables segment from the two leading brands – Findus (Unilever) and Buitoni (Nestlé). Bonduelle decided to relaunch it’s frozen vegetable business on the Italian market by introducing a new line of basic vegetables packed in special plastic bags that reproduce steam cooking when heated in a microwave oven.

Pepsi gives viewers an opportunity to experience The X Factor in a new way, via social TV platforms. This week the company that runs the ‘Music Icons’ ad during the TV show launches two platforms—Pepsi Pulse and Pepsi Sound Off—where the TV show fans can interact with each other and the show.