BrandEbook.com

BrandEBook.com

BrandEBook.com

mardi, 03 février 2015 19:00

Hanwha L&C Surfaces Brand Guidelines

Corporate brand identity guidelines are the corner stones for building a strong brand and image of a company. They are the foundation for a clear, consistent and coherent communication. These guidelines are intended to clarify and streamline the basic rules of designing with reproducing the Hanwha L&C | Surfaces brand and the primary product brands HanStone® Quartz and Hanex® Solid Surfaces along with their respective collection brand identities. In order to gain maximum benefit from these guidelines, they must be used consistently, as even minor variations will undermine and compromise their impact.

A strong visual identity is our key to creating the kind of brand that people recognize, remember and cherish. When we express the elements of our brand consistently, we help people identify us at a glance, and we deliver a powerful message about the kind of experience they can expect to have with us.

Before making a decision about The IIA’s brand, you should ask yourself one question: Who do I work for? The answer: internal auditors. This answer captures the true spirit of our brand. Knowing that you work for internal auditors first and foremost will help you as you create communication materials for The IIA.

Of course, this does not mean that you should not concern yourself with other stakeholders within our members’ organizations; it simply goes to the heart of what we are all about. In serving the needs of internal auditors, we also serve the needs of their respective organizations from the president, to the CAE, to the administrative assistant.

mardi, 03 février 2015 19:00

8x8 Inc Brand Identity Guidelines

8x8 provides enterprise-class VoIP communications solutions developed to meet the demanding needs of small business customers. 8x8 solutions enable increased productivity, operational effi ciencies, and low overhead requirements for small business.
On the pages that follow, we’ll offer a few simple guidelines and examples that will help you communicate these ideas visually and ensure that we deliver on our promise to be the one communications provider that’s truly on the side of small business customers.

Who is this guide for?
This document is designed to provide an overview of the new DuPont Five Star branded signage. The principles of consistently branded signage are important. They form an important component of the framework for all communications across markets and cultures while helping build image through the consistent use of brand core elements. This document helps DuPont Five Star Refinishers and their agencies to ensure audiences see a consistent presentation of the DuPont Five Star branding wherever they come into contact with us.
It provides the detail for your design agency to layout the graphics and for your sign supplier to implement the production across the range of standard sign sizes.

mardi, 27 janvier 2015 19:00

Electrolux ECVS Brand Identity Principles

Brand Identity - Guidelines, Principles and Graphic Elements

The brand Identity principles and guidelines provide you with a clear system to work within, and contain all the basic information you need for the creation of marketing materials. They are the tools to build a consistent impression of the Electrolux brand. By following these guidelines we will all contribute to the building of a stronger, more interesting and well-known brand. It is essential to maintain a high level of integrity and adherence to these guidelines in the use of the Electrolux brand.

jeudi, 15 janvier 2015 19:00

AHRI Graphic Standards Manual

As the world’s premiere source of certified heating, ventilation, air conditioning and commercial refrigeration equipment and components and as the leading advocate for manufacturers of HVACR equipment, the Air-Conditioning and Refrigeration Institute is uniquely positioned to capitalize on its strengths to develop its reputation nationally and internationally, a critical activity in a time of intense competition and growth. This Graphics Standards Manual has been developed to enable AHRI to ensure that all of its materials contribute to a strong, unified association identity.

jeudi, 15 janvier 2015 19:00

McIvor Brand Manual

The Making of Mcivor...

Process "Aqua Vitae"- Latin for "Water of Life' Scotch Whisky's making dates back to imperial times. This ancient distilling process evolvedfrom sophisticated perfumes, later delicious wine to hearty malt, with this last ingredient producing the utmost pleasurable spirit: "Aqua Vitae' or what was then the beginning of Scotch Whisky.Evolution has brought the consumer options: Single Malt or Blended Whiskies. Today, Mcivor Scotch Whisky exemplifies the finest blended Scotch Whisky in Scotland.

jeudi, 15 janvier 2015 19:00

HRPA Brand Standards Manual

Welcome to the Human Resources Professionals Association (HRPA) Brand Standards Guide.
HRPA’s visual brand is the cornerstone of our public image and, through association, the image of the HR profession in general. Much thought and attention to detail has gone into developing the visual elements contained in this document. Ensuring that we present a consistent image is critical in our effort to establish a highly professional, prominent and memorable image of the Association and its Chapters.

jeudi, 15 janvier 2015 19:00

BCFerries Signage Spec D Series

The signage program for the M.V. Northern Expedition is intended to be a continuation of the directional and messaging standards developed for BC Ferries’ C-Class upgrade program. As with the signage system developed for the terminals, the system developed for the vessels will be designed particularly for first time or infrequent users.

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