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The protection of the Brand and its consistent use in accordance with established standards is critical to maintaining the value of our Network and the Brand. As such, we appreciate your cooperation toward these efforts. In order for BHHS to maintain these standards, every affiliate is required to submit the following during the audit process:
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Castrol is proud to be an Offi cial Sponsor of UEFA EURO 2012™.
For Castrol, the association with football is a powerful one, strongly reinforcing the brand’s values and positioning.
Building on the huge successes of UEFA EURO 2008™ and the 2010 FIFA World Cup™, Castrol’s ongoing commitment to football provides a route to a mass football target audience that overlaps strongly with the brands 45 million customer and consumer base.
The contract set between Castrol and UEFA carries clear guidelines on how we can use our association with the UEFA EURO 2012™ event. The following guidelines show how to use the UEFA EURO 2012™ brand in Castrol’s communication materials. The Castrol look and feel remains the same as set out on the Castrol Brand Centre.
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Welcome to the AgResearch Visual Identity Guidelines.
These standards describe how the visual identity and the brand architecture will be applied. They should be read in conjunction with the Brand Strategy.
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AITAC has been founded in 2002, and from the start its main activities have been:
Yacht design, Marine and Offshore Engineering
CATIA and Dassault Systèmes solutions expertise
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