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Building a global brand
These guidelines will significantly improve the visual presentation of publications, fact sheets, and other common communications, as well as standardise stationery and business cards. It provides guidelines and templates for the design of materials. It will help the Agency project a more unified image that creates instant recognition.
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Our brand elements
These are the things that make up our basic brand. To provide flexibility, there aren’t many rules concerning their use, but those rules that do exist must be followed without deviation. It’s the only way we’ll be able to build our brand recognition.
Everything you put down should be there for a reason. Less is more! Never use anything for just decoration.
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Communication and Visibility Manual for European Union External Actions
This manual has been designed to ensure that actions that are wholly or partially funded by the European Union (EU) though the Romania-Ukraine-Republic of Moldova Joint Operational Programme 2007-2013 incorporate information and communication activities designed to raise the awareness of specific or general audiences of the reasons for the action and the EU support for the action in the country or region concerned, as well as the results and the impact of this support.
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This Graphic Standards Manual is part of the Corporate Identity of the Shopping Village and provides instructions in order to maintain a consistent public presentation, and to provide a reliable identification and personality compared to other companies. It is a handbook of the artistic design and consistent visual communication, which protects the company symbols and clearly defines the layout of the symbols when placed on printed and other visual productions.
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