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ESAB's visual identity is based on a few strong cornerstones: the logotype, our corporate colours, standard typefaces and company signage. When applied to product packaging, buildings or business cards, in exhibitions, brochures or ads, it is recognised and respected worldwide.
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Welcome to the revised corporate identity guidelines for Durban University of Technology. This identity has been developed by staff and students of Workspace - Work Integrated Learning Design Studio in response to a strategic repositioning plan developed in 2011 and approved by Council in March 2012.
This identity is intended to provide a new platform on which we as TEAM DUT can collectively reposition how we present ourselves to our respective target markets.
This logo and visual identity has been designed to work in tandem with a modular design system, based on the square, with the idea of presenting a unified and single-minded visual voice across a wide range of uses and formats whilst retaining impact.
It is safe to add that no identity is ever complete and that we understand that brand building is an ongoing exercise, in which an identity is constantly being refined.
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We are excited to introduce you to the new event identity for the Royal Air Force Waddington International Air Show. Regularly attracting over 135,000 visitors each year, the event is the largest of all RAF air shows and one of the biggest and most popular outdoor summer events in the UK. The main objective of the Air Show is to raise public awareness and understanding of the RAF and its role today. Proceeds from the Air Show are distributed to the Royal Air Force Benevolent Fund, the Royal Air Forces Association and to local charities supported by Royal Air Force Waddington.
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Columbia College’s brand is not just a logo or tagline to recruit prospective students. It is designed to be a consistent and accurate representation of Columbia College to all constituencies. The logo is a visual “trust mark” that embodies Columbia College’s promise about what will be achieved by all individuals who interact with the institution — in short, it is a graphic depiction of Columbia College’s reputation.
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