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The name Shawnee Srate Universiry is the public face and en1blen1 of your brand. This entire branding effort seeks to define and amplify what those three words truly stand for, what you aspire to be, and what you will communicate to the world.
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8x8 provides enterprise-class VoIP communications solutions developed to meet the demanding needs of small business customers. 8x8 solutions enable increased productivity, operational effi ciencies, and low overhead requirements for small business.
On the pages that follow, we’ll offer a few simple guidelines and examples that will help you communicate these ideas visually and ensure that we deliver on our promise to be the one communications provider that’s truly on the side of small business customers.
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We have the opportunity to build a memorable university.
Our position has been defined. Our tools and resources are ready to use. Now it is up to us to bring it all to life and stay true to the people, programs and services it represents.
As we strive to capture the essence of our university in our everyday work, it is important to stay true to our brand.
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Life is unique as a church because we provide Christ-life discipleship in a relational setting to people from Gen X and Y who desire to live their faith—not just talk about it. Visually and in all creative efforts we want to establish a clean and uncluttered environment. The Life brand should represent freedom, clarity and organization with organic elements of expression such as an occasional brush stroke or hand-drawn line. Public-facing materials should never be dark, heavy or overly busy. All materials should be clear, concise and consistent with clean typesetting and plenty of room to breathe.
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