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Every kid,s amazing underwater world and a crusading champion of its creatures and features.
What do I do?
Take your breath away!
We believe that developing and delivering an effective RPS brand strategy can help us build our reputation, make us stand out from our competition and project our values. This will help us to attract the best clients, staff and investors in our business.
We make business flow faster, more seamlessly, and more intelligently—so that content finds users when and where they need it, processes directly improve outcomes, and organizations achieve more than they ever thought possible.
This style guide contains the foundation for the look and feel of the Cepheid brand. The logo, typography, color palette and design elements represent components of the Cepheid identity and collectively embody the essence of the Cepheid personality to create a unique signature.
Adherence to brand guidelines will maximize brand effectiveness. A consistent, recognizable image will help Cepheid reinforce its brand promise across the globe and will make marketing efforts more efficient.
The Cepheid Brand Experience Guide is a living document. As such, it may be updated periodically to reflect advances in the brand.