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Like the Paralympic Movement itself, the Paralympic brand has evolved dynamically over the years. Adopted in 2003, the Paralympic Symbol – the three Agitos, from Latin meaning “I move” – symbolises constant motion, always moving forward and never giving up. And its circular character embodies the bringing together of athletes from all corners of the world.
Ultimately, we strive for the Paralympic Symbol to be universally recognised throughout the world as representing sporting excellence and the Paralympic values of courage, determination, inspiration and equality. I believe the IPC Brand Book is a milestone that will drive us forward in a fresh and exciting direction.
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Our Aim: ‘to build better quality affordable homes more cost effectively and efficiently’
Spirit of Partnership:
As one of the leading partnerships of its kind in the UK, we aim to make a real difference to our customers' lives. The partnership has changed the way we procure and develop housing in the North East, Cumbria, North Yorkshire and Lancashire by forging long-term relationships with suppliers and other organisations in order to secure better savings and increase efficiency.
The partnerships consortium consists of a group of northern housing associations working together for the benefit of the region and its people, they are: Three Rivers Housing Group, Tees Valley Housing Group, Two Castles Housing Association, Coast & Country Housing, Erimus Housing and Housing Hartlepool.
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This document lays down the usage guidelines for the “S. R. GOPAL RAO” logo. These guidelines show the correct treatment of the SRGR logo in stationeries, collaterals, advertisements, promotions, packaging, manuals, internet and other communication materials. This version of the SRGR logo should be used in all communication pertaining to SRGR logo.
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The guidelines articulated in this book have been created to reinforce the consistency and accuracy of The Globe and Mail brand and its application for marketing purposes. The importance of brand consistency cannot be overemphasized; upholding these brand principles serves to strengthen your partnership with The Globe and Mail and ensure the integrity of the brand message is protected.
This brand book is intended for The Globe and Mail and its partners. The Globe and Mail reserves the right to change, modify, add or remove portions of this guide at any time. Such revisions will be effective immediately upon notice to you, which could be given by any means. The acceptance of this brand book does not grant rights of use. Please refer to your partnership agreement with The Globe and Mail for the explicit rights granted to your organization.
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