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The following pages are meant to guide County staff, designers, and vendors in the application of the logo for the County of Marin. The Identity Style Guide has been created to promote a uniform portrayal of the County (Outcome C of Strategic Plan). Consistent use of the county logo will convey a sense of continuity to the public as a family of departments and agencies working together toward the County’s mission, “to provide excellent services that support healthy, safe and sustainable communities; preserve Marin’s unique environment heritage; and encourage meaningful participation in the governance of the County by all”. In practical terms, standardization of logo and materials will optimize efficiency in the production and use of stationery and other materials across all levels of County government.
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The story behind the logo
Countless companies, organizations, properties and events around the globe use a logo as a way to capture the essence and ideals of their brand, and the California Lottery? is no exception!This corporate logo was developed to convey what the Lottery is “all about.”
Well what is the Lottery all about, you might ask? The Lottery is about possibilities. Fun.Entertainment. Optimism. New starts. Getaway vacations. Or just getting away. The Lottery logo conveys all of these things. The logo is warm and inviting, and when consumers see it, we want them to smile. It has a distinctly “California” feel to it—a bright sun that the Golden State is known for, and a cool blue “L” that makes you think of blue skies or the ocean.
Accompanying the “Sunny L” image is “calottery” which is a simple and conversational way to identify the Lottery.
We encourage you to use this logo to proudly support and reinforce the Lottery name and brand. OK now let’s go on a road trip with the logo, using this guide as your map!
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Heartbeat for the world – is the tagline for the 11th Special Olympics World Winter Games 2017. The Games will take place from 14th to 25th March 2017 in Austria and will open hearts and minds towards people with intellectual disabilities and create
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Al Shaheen is a company established in Abu Dhabi as a joint venture between Emirates Advanced Investments (EAI) - a UAE
national holding company with vast investments in several subsidiaries in Abu Dhabi - and Ultra Electronic Dascam a subsidiary of Ultra Electronic. Ultra Electronic Dascam is based in Abu Dhabi and provides consultancy services in the areas of Performance Consulting, Crisis Management and Security to government and commercial clients, mainly in the Middle East.
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