We have updated our logo to better reflect our group’s leadership position and aspirational qualities as a marketing group. We call our new mark “The Mountain.” The new logo mark shows a series of peaks growing from the classic A-D triangle. The surrounding sphere represents our inclusive community. This image portrays strength, leadership, collaboration and growth.
Affiliated Distributors logo and style guidelines
Our updated tagline underscores our foundational commitment to Quality, Selectivity and Growth for members and suppliers. It succinctly articulates what Affiliated Distributors is, who we represent and what we do. It conveys that Affiliated Distributors is a dynamic Community where Distributor and Supplier leaders connect and grow.
In order to make the implementation of the Affiliated Distributors brand as easy for you as possible, we have created this Style Guide. It contains guidelines for logo usage, color, graphics and more. The purpose of this guide is to ensure consistency of the brand.
The guidelines included in this manual are intended to assist anyone who edits or designs printed, electronic, or other materials with regard to Affiliated Distributors. It is an easy-to-use reference guide for incorporating identity elements in the creation and reproduction of Affiliated Distributors’ materials.
Following these guidelines will provide the foundation we need to continue to build our brand and identity – and to leverage the power of the Quality, Selectivity, Leadership, and Performance – which embodies Affiliated Distributors community. Thank you for all of your efforts in adhering to these guidelines.